{"id":66023,"date":"2020-05-31T10:00:00","date_gmt":"2020-05-31T05:00:00","guid":{"rendered":"https:\/\/www.zameen.com\/news\/?p=66023"},"modified":"2020-05-29T17:28:36","modified_gmt":"2020-05-29T12:28:36","slug":"facebook-starts-first-authorised-sales-partner-programme-pakistan","status":"publish","type":"post","link":"https:\/\/www.zameen.com\/news\/facebook-starts-first-authorised-sales-partner-programme-pakistan.html","title":{"rendered":"Facebook starts its first Authorised Sales Partner programme in Pakistan"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Karachi: Facebook on Wednesday initiated its first Authorised Sales Partner (ASP) programme in Pakistan, a news source reported. With this programme, the social media giant aims to deepen its presence in the country.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Read<\/strong>: <a href=\"https:\/\/www.zameen.com\/news\/facebook-launches-its-first-innovation-lab-in-pakistan.html\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook launches its first Innovation Lab in Pakistan\u00a0<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to the details available, Facebook has shortlisted Viral Edge, Httpool, Starcrest, and East River for its ASP programme. ASP is an extension of Facebook\u2019s sales teams \u2014 providing local assistance, expertise, and strategic direction for the platform\u2019s various products. The company vets, trains, and educates the ASPs for providing a quality service, credit line to large advertisers, and a possibility of local payments.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sources have revealed that without ASPs, advertisers have to depend on account managers in Singapore that can create many issues with work efficiency.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The agency that finally wins the ASP bid is expected to increase Facebook\u2019s share of branding and performance media budgets in Pakistan. Meanwhile, it would also act as the first point of contact for advertisers and agencies concerned pertaining to ad-hoc issues that may crop up while running various campaigns.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Read<\/strong>: <a href=\"https:\/\/www.zameen.com\/news\/pakistan-appreciates-facebooks-covid-19-broadcast.html\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook\u2019s efforts for accurate, timely broadcasts of COVID-19 information appreciated: PM<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The selected ASP would also process payments, provide support, knowledge, and expertise for campaigns running across all Facebook-owned platforms.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Karachi: Facebook on Wednesday initiated its first Authorised Sales Partner (ASP) programme in Pakistan, a news source reported. With this programme, the social media giant aims to deepen its presence in the country. Read: Facebook launches its first Innovation Lab in Pakistan\u00a0 According to the details available, Facebook has shortlisted Viral Edge, Httpool, Starcrest, and East River for its ASP programme. ASP is an extension of Facebook\u2019s sales teams \u2014 providing local assistance, expertise, and strategic direction for the platform\u2019s various products. The company vets, trains, and educates the ASPs for providing a quality service, credit line to large advertisers, and a possibility of local payments. Sources have revealed that without ASPs, advertisers have to depend on account managers in Singapore that can create many issues with work efficiency. The agency that finally wins the ASP bid is expected to increase Facebook\u2019s share of branding and performance media budgets in Pakistan. Meanwhile, it would also act as the first point of contact for advertisers and agencies concerned pertaining to ad-hoc issues that may crop up while running various campaigns. Read: Facebook\u2019s efforts for accurate, timely broadcasts of COVID-19 information appreciated: PM The selected ASP would also process payments, provide support,&hellip;<\/p>\n","protected":false},"author":68,"featured_media":63675,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15016],"tags":[30403],"persona":[],"class_list":["post-66023","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-developments","tag-details-on-facebook-starts-its-first-authorised-sales-partner-programme-in-pakistan","cat-15016-id"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook starts its first Authorised Sales Partner programme in Pakistan - Zameen News<\/title>\n<meta name=\"description\" content=\"Facebook on Wednesday initiated its first Authorised Sales Partner (ASP) programme in Pakistan, a news source reported.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zameen.com\/news\/facebook-starts-first-authorised-sales-partner-programme-pakistan.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook starts its first Authorised Sales Partner programme in Pakistan - Zameen News\" \/>\n<meta property=\"og:description\" content=\"Facebook on Wednesday initiated its first Authorised Sales Partner (ASP) programme in Pakistan, a news source reported.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zameen.com\/news\/facebook-starts-first-authorised-sales-partner-programme-pakistan.html\" \/>\n<meta property=\"og:site_name\" content=\"Pakistan Real Estate News &amp; 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